Rich Bitch Financial Success for Women Articles

The Secret of Her Success: Using the Internet as the Perfect Office

How do women succeed nowadays in an increasingly competitive marketplace? To answer this question we need to turn to a real life entrepreneur for answers, after all: who can better answer this question than someone who's been there and done it?

Meet Katie; she is a modern day web-preneur, a modern woman and is busy raising two kids when she is not working. Women have come a long way over the past century, going from homemakers to entrepreneurs and juggling both roles at the same time. Katie is just one of the millions of women making a comfortable living using little more than a computer and an Internet connection. "The Internet has allowed us to truly position ourselves in the business world without having to leave home as often as we would have to working for someone else", says Katie.

She's right; most successful women who combine a profitable career with a family are working for at least 50% of the time from home. It's as easy as having a website, an email address and something to offer. Whether you're selling a product or a service, you need to market, market, market. There are billions of websites online, and you will need to find a way to stand out from the pack. Many women, including Katie, have found success by posting messages on message boards that relate to the product they sell. By offering legitimate advice you differentiate yourself as an expert, build credibility and add a link to your website. This benefits you in thee ways; people using the same message board will see your site and as they are already dealing with a problem or generally the topic related to your product, they are more likely to be interested in your product than the general public. Secondly; by posting your URL in different places you increase your website's PR rating on Google. Aside from this, message boards are very content rich, and generally list high in search engine results. So people who search for your product or service can find your site through the message board if your own site does not show up within the first 20 listings.

Other secrets to online business success is offline marketing: starting a new business? Bringing out a new product? Don't be shy and email it to everyone you know! Never spam people, it will undermine your credibility entirely. However, a new product can always be mentioned in an automatic signature message underneath the emails you are sending anyways. You can also send a personalized message to your friends telling them about our new business venture, and asking them to let others know if they hear someone is looking for your product or service. This is not spam, it is rather a way of reaching out to people you know and asking them to keep their eyes and ears open for you.

The root and reason for true success is to be proud of what you do. "I used to think I was being silly for starting my own business, and that people would not take me seriously", Katie said, "especially because I started while I was still in college". She took a while to realize that nobody will take you seriously unless you do too. Don't be scared to take credit for what you do; don't assume people will not think anything of it, they only won't if you give them a reason not to. Too many women are stuck in a spot of persistent insecurity or convinced they belong in a certain role. Step away from it and market yourself to everyone you meet. Even when you think that person will have no interest in your service. Katie is a professional translator and when she made the decision to use a financial adviser to take care of some of her investments, she gave him a stack of her business cards. Even though he would probably never use her services, he speaks to more people on a daily basis than Katie does in a month. And surely, without telling him, professionally, about her business she would probably not have gotten in touch with one of her biggest clients!


The secret to success is comprised of more than just one thing. Be confident, market yourself and be proud of your achievements. Leave your `online office` once in a while by telling the people around you, friends and strangers, about what you do. You´ll be pleasantly surprised at how effortlessly you will be creating work for yourself!

Keywords. working online for women.